Monthly Archives: April 2012

Retention and Member Follow-up are Buzz Words in the Fitness Industry

by Kim Kenyon Hudson Valley Gold’s Gym Organization Retention is a number you can increase if the members get engaged in the club from the beginning.  Engaging the members starts at point of sale, qualifying the new members with their … Continue reading

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Baseball, Playing the Percentages

by Sean Kirby, National Sales Director ASF International I’m listening to the Rockies opening day game in Colorado and instead of a baseball game it’s a “walk-a-thon.” Okay, I’m not enjoying the game, but it triggered this thought.  They say … Continue reading

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Thoughts for the Gold’s Gym Challenge

by Gold’s Gym Challenge Committee and Sponsors April signifies the completion of the final flights for the 2012 Gold’s Gym Challenge.  This year’s Challenge was an enormous success with over 160 teams participating representing 240 gyms combining franchise and corporate … Continue reading

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Get-em’ While They’re Hot!

by  Casey Conrad, BA, JD GGFA Think Tank I remember going to the local carnival as a child and really looking forward to a “Doughboy,” which is nothing more than fried dough dipped in sugar!  Although the thought of it … Continue reading

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