Category Archives: Social Media

Tips, Tricks & Trends in Social Media Marketing

by:  Smart Moms Marketing / A Division Barrett of LeMieux Business Consulting #1 – Videos, videos, videos!  Skip Johnson is perfectly on trend with his use of weekly inspirational videos to engage his fans and reach new ones.  Check out this incredible video … Continue reading

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7 Ways to Build Online Customer Trust

By:  Shep Hyken, CSP, CPAE, Chief Amazement Officer at Shepard Presentations   It’s easy to build trust when you have the opportunity to connect with customers in person. You can look into their eyes, read their expressions, and interact at … Continue reading

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Networked Fitness – An Important Follow-Up

The health club industry is in the midst of a revolution where technology, consumer expectations and financial pressures of the traditional sick care system are converging. The result is an opportunity for new models and services being delivered in a … Continue reading

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50 Tweetable Twitter Tips You Wish You Knew Years Ago

by Diana Urban is the Head of Conversion Marketing at HubSpot Anne Newton from McKinney ran across this blog post and thought it was an awesome “cheat sheet” for anyone that tweets on behalf of their business. It’s succinct and easy … Continue reading

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Use Push Alerts to Drive Revenue and Member Engagement

by Kelly Sweeney Partner & President Club Apps Member engagement is not only the driving force of member retention today but it is also the primary driver of revenue in health clubs. Member communication is a vital component of effective … Continue reading

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Facebook Tips and Tricks to Have in Your Back Pocket

by:  Sarah Barrett, Social Media Sarah Here’s a quick breakdown of some of our favorite Facebook tips & tricks that are always good to have in your back pocket: How to link Facebook to Twitter: Go to http://www.facebook.com/twitter and setup … Continue reading

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Creating a Social Media Plan

By:  Bryan O’Rouke, Fitmarc At this year’s 2013 GGFA Owners’ Conference my round table topic was on providing case examples of the ROI for clubs using social media.  For each group that visited the discussion my opening remark was the … Continue reading

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