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Monthly Archives: March 2012
Lead Nurturing for Gyms
by Fred Elias, Director of Business Development – TouchPoint Visual Fitness Planner Lead nurturing is not the same as lead management. In our world, an example of lead management would be: A prospect signs up for a 7-day pass on … Continue reading
Fitness Trends from IHRSA
by Blair McHaney, Gold’s Gym Wenatchee GGFA Director Emeritus For the first time in 7 years I was able to walk the tradeshow floor at IHRSA without being hurried. I spent the entire day Friday walking the show and talking … Continue reading
March Madness for Gold’s Gym
by Sean Kirby, National Sales Director – ASF International I love this time of year. College basketball is at its best with the madness that goes along with tournament wins and loses. However, in our industry there is another March … Continue reading
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Franchisees Making Fundamental Changes … Will You Change Too?
by Ginger Collins, GGFA Executive Director In the past two months, the GGFA hosted four regional workshops that became a phenomenal experience. You’ve heard and read the testimonials and accolades from Franchisees and suppliers who attended. What you haven’t heard … Continue reading
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Social Media CAN Drive Revenue for Your Club. But How? Turn Facebook Into an Online Lead Box
by: Mario Bravolamo, Founder Daron Allen, President/CEO Visual Fitness Planner Social media is changing our world. The adoption rate of users to Facebook was the fastest of any product in history. Facebook has done a remarkable job of connecting … Continue reading
Posted in Best Practices, Marketing, Social Media, Uncategorized
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