Monthly Archives: February 2014

A Simple Statement of Appreciation

Posted on February 25, 2014 by GGFA

by Ginger Collins, GGFA Executive Director Leadership.  Dedication.  High-Spirits.  Caring.  Focused.  And relentless on providing you with the best customer service possible. This is what Deborah Collins, Marnie Saylor and Tara DeWees wake up to each morning as they begin … Continue reading →

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Five Ways to Lose Your Customers

Posted on February 18, 2014 by GGFA

by Shep Hyken, CSP, CPAE, Chief Amazement Officer at Shepard Presentations BAD CUSTOMER SERVICE Want to lose your customer? Deliver a bad customer service experience. And it doesn’t really have to be that bad. Sure, if it’s flat out abysmally … Continue reading →

Posted in Best Practices, Management & Operations, Marketing, Membership Sales & Retention | Leave a comment

GGFA Strategy Wheel

Posted on February 11, 2014 by GGFA

by Deborah Collins, GGFA Assistant Director Since the most recent Owners’ Conference, you have all heard a lot about “strategy”.  I want to remind you of the words shared last October by keynote speaker, Cynthia Montgomery… “Strategy comes from purpose.  … Continue reading →

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3 Ways to Diversify Your Gym Fitness Experience

Posted on February 4, 2014 by GGFA

by Nexersys Member perception of your facility including gym fitness equipment, classes, front desk staff, trainers and even the locker room are extremely important and can have lasting impacts on both current members and potential members. In today’s competitive market … Continue reading →

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